As the claim submission deadline moves closer, NBA Top Shot users are being notified of an important development in an ongoing privacy dispute. A proposed class action settlement has allegedly already been breached following allegations that NBA Properties, Inc. and Dapper Labs, Inc. violated the Video Privacy Protection Act (VPPA) by sharing users’ viewing data with Meta through the Meta tracking pixel.
With VPPA settlement claims open since September 16, 2025, affected users will soon be able to file for compensation tied to what plaintiffs describe as a serious digital privacy violation.
This case concerns the treatment of user data by NBA Top Shot, a platform known for selling and trading blockchain-based non-fungible token (NFT) highlight clips.
What the Lawsuit Alleges
The lawsuit, Fan v. NBA Properties, Inc., filed in the U.S. District Court for the Northern District of California, claims that NBA Properties, Inc. and Dapper Labs, Inc. disclosed users’ personally identifiable information (PII) to tech giant Meta without consent.
According to the case filings, this occurred through a Meta tracking pixel—a code placed on a website to measure the effectiveness of Meta ads and track user activity—installed on the NBA Top Shot website. Plaintiffs argue that this disclosure violated the Video Privacy Protection Act, a federal law that restricts the sharing of identifiable video-viewing behavior.
The defendants deny wrongdoing but have agreed to a settlement to avoid further litigation costs. The case has also contributed to broader legal discussions related to NFT privacy lawsuit trends and data-sharing practices on sports-related digital platforms, including wider debates over sports NFT privacy.
What Is NBA Top Shot?
NBA Top Shot is a digital marketplace operated by Dapper Labs, Inc., where users purchase, collect, and trade officially licensed NBA video highlight NFTs. These short clips, called “moments,” function as digital collectibles stored on blockchain technology.
Because engaging with video content can be covered by VPPA protections, how the platform tracks and uses user activity has become a key focus of this litigation.
Who Is Eligible for a Payout?
The settlement generally covers individuals who meet all of the following requirements:
- Lived in the U.S. at any time from June 15, 2020, through January 30, 2025
- Maintained an NBA Top Shot account during that period
- Had an active Facebook account at the same time they held an NBA Top Shot account
Any person satisfying these conditions is considered part of the settlement class and may submit VPPA settlement claims once the digital filing portal becomes active.
Settlement Amount and Estimated Payments
A $7.05 million fund has been established under the settlement, as per the official notice of the settlement. Payments will be distributed on a pro-rata basis, after deducting administrative costs, attorneys’ fees, and service awards. Current estimates suggest that approved claimants may receive $36 to $122, depending on the total number of valid submissions.
These estimates relate directly to how many members ultimately participate. Class Counsel will not know the final payment amount until after the claims window closes.
Injunctive Relief
In addition to monetary compensation, the agreement requires NBA Properties, Inc. and Dapper Labs, Inc. to suspend use of the Meta Tracking Pixel on the NBA Top Shot website unless:
- “The VPPA is amended, repealed, or invalidated,” or
- The companies otherwise achieve compliance with the law.
This prospective measure has garnered attention in the digital privacy field, particularly given the prevalence of Pixel tracking in the tech industry and lawsuits involving video-viewing data breach practices.
Important Dates to Know
Individuals wishing to participate should closely monitor the following dates:
- Claim submission deadline: December 16, 2025
- Final approval hearing: December 19, 2025 (via Zoom)
The deadline to opt out and object has already passed (November 27, 2025). Should the court grant final approval and any appeals conclude, payments are expected to be issued within 90 days. Claimants will be able to choose payment via electronic services such as PayPal, Venmo, or Zelle, or request a physical check.
How to File a Claim
Class members can file online through the official settlement website. The claims process is expected to take only minutes. Claimants may also download and mail a paper form, though online submission is recommended for ease and security.
To receive NBA Top Shot compensation, users must submit a valid claim by December 16, 2025. Filing a claim is the only way to obtain payment under this settlement. Those who do not submit VPPA settlement claims will not receive compensation and will likely give up their right to sue the defendants separately for the same allegations.
Eligible individuals have the following options:
- Submit a claim: This is the sole means of receiving monetary relief.
- Exclude yourself: Individuals who wish to pursue their own lawsuit must have opted out during the designated window. Excluding yourself means you are ineligible to receive settlement funds.
- Object: Class members who disagreed with any part of the settlement had the option to object, but the deadline has now passed. Objections had to be submitted in writing to the court.
- Attend the final approval hearing: Anyone may attend via Zoom. Those who wish to speak must file a notice of intent by December 5, 2025.
- Do nothing: Individuals who take no action will not receive compensation but will remain bound by the settlement’s release terms.
What to Expect Next
With deadlines approaching and the claim portal set to open soon, eligible NBA Top Shot users should review their status and prepare to submit VPPA settlement claims if they qualify.
This settlement reflects growing scrutiny of how digital platforms handle viewing information and user identifiers, especially as more disputes arise involving blockchain systems and consumer data practices. Eligible users should prepare to file their claim in this class action and keep an eye on case updates as the December 16, 2025, deadline approaches. Review the settlement details carefully to determine whether you qualify.
Frequently Asked Questions (FAQ)
You must have had both an active Facebook account and an NBA Top Shot account between June 15, 2020, and January 30, 2025, while residing in the United States.
Payments are expected to be issued within 90 days after the court grants final approval and any appeals conclude.
The official notice states payments may range between $36 and $122, depending on the number of valid claims.
Yes. Filing a claim, or taking no action, means you are part of the settlement and waive the right to pursue a separate lawsuit unless you choose to opt out.
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